Typically, when you strike out on your own and launch a freelance business, you play it safe and start with what you know. If you previously worked at a marketing agency, you might offer services like copywriting and content marketing. You might target clients in that niche. After all, that’s where the bulk of your professional network — your potential first clients — may be.
Read MoreAs a freelancer, the topic of diversification may be on your mind. The freelance market is what it is, and the pool of freelancers continues to grow - so we need ways of differentiating ourselves from others. You may be wondering how to level up in your business by offering new services, looking to a new client base, or both! But how can you do that in an intentional way?
Read MoreWhat if we told you that all freelancers are leaders?
The idea might seem counterintuitive at first: After all, freelancers provide services or products to our clients. We’re not leading or managing a team in that very conventional sense.
But leadership isn’t just about managing a team. It’s how you position yourself, how you talk about yourself, and how you show up every day in your work.
Read MoreCareer transitions often lead to some element of fear. For freelancers, this could be a fear of rejection or of losing stable income. Or it might show up as a little voice in your head that says: “But what if I fail?” Fear is meant to protect us, yet it can also hold us back from trying new things and thinking expansively about our businesses.
Read MoreWelcome to Season 8! We’re calling this year the “Year of Expansive Thinking.” This season will focus on how to think big about our businesses, ourselves, and what we think is possible.
In the first episode, host and executive producer Wudan Yan answers questions from guest co-host Pam Moore about her businesses.
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